Written by Maggz Ardillo | Since the early 2010s when K-pop artists first started appearing at US music festivals, fans have come to expect their favorite big-name acts from South Korea to appear on the most coveted lineups of the year. Governors Ball in New York, Photo Charles Raegan It wasn’t too long ago that K-pop fans would look at festival lineups, scanning down the artistic graphics to try and find even one of their favorite artists, only to scroll away disappointed. I